1. We remain committed to promoting fair practices that are founded on respect and dignity, and cordial relations with clients, to foster trust and confidence in our company.
2. We shall serve without prejudice and extend our financial services to all that lie within our target segment.
3. We shall extend our courtesy to clients and seek to build trust, and long-term relationships with them through all interactions.
4. We shall remain transparent in all our dealings.
5. We shall provide financial assistance with regard to our client's requirements and their capacity to repay.
6. We shall ensure simple and efficient means of access to our financial services for the convenience of clients.